Our Story
Who are we?
TINH LUK was founded in 2020 by Vutha ART and Sreyphorng DAM, a dynamic couple deeply connected to their Cambodian heritage. Vutha, with a rich background in sales, marketing, hospitality, and e-commerce, blends his diverse professional experiences with his passion for culture. Sreyphorng, rooted in the countryside as a farmer, brings a grounded perspective and a love for traditional values. Their paths converged in Phnom Penh, where they married in 2019 and started a family with their young daughter, Bormey. Together, they channel their shared experiences and cultural pride into every aspect of TINH LUK, creating a vibrant reflection of their journey and values.
Why we created TINH LUK?
The 2020 pandemic had devastating effects on the local community, especially small businesses in Phnom Penh. It also showed us the fragility of our planet and made us think about how we can live more sustainably whilst creating a better world for our kids. TINH LUK was created as a platform to bring locally sourced, ethically minded brands to a wider market and promote the small brands we love.
Our Mission
In the last five years, we've discovered amazing small businesses in Cambodia that often struggle to reach beyond the tourist market. To support them, we created an online store where our products can be shipped anywhere in Cambodia and worldwide. We’re also looking for international partners to help these fantastic brands gain more exposure.
The TINH LUK Collection
TINH LUK offers a curated selection of small businesses, mainly based in Cambodia. We work only with brands that are ethically sustainable and have a strong focus on eco-friendly practices. Our goal is to support brands that are making a positive impact both locally and globally.
What does TINH LUK mean?
TINH LUK merges two Cambodian words: 'TINH,' meaning BUY, and 'LUK,' meaning SELL. This name beautifully reflects our mission as an online marketplace dedicated to small brands. It symbolizes our role in connecting buyers and sellers while supporting unique, locally and globally focused businesses.
This enchanting twist adds an extra layer of magic to our brand, making TINH LUK a name full of meaning and story.